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  • Oct 11, 2021
  • By FPL Home

The cumulative cost of electrical devices can be monumental, especially when operation cost is included. Recently, PC Magazine1 broke down the prices that people pay for sensitive electronics, according to generational buying habits collected by Office Depot. Frequently purchased electronics included in the study were wireless headphones, smart-home hubs, video game consoles, tablets, laptops, and cell phones. The survey concluded that folks aren’t buying and trading up right away, or necessarily when an upgrade hits the market, but are holding on to pricey electronics for more extended periods.

Consumers want to keep track of how they spend hard-earned money regardless of age, though there are some purchasing discrepancies between age groups.

For example, millennials are willing to pay more for their devices than baby boomers, who choose to pay less for smartphones. According to the survey that included more than one thousand people, the average smartphone user holds on to their phone for three years and initially spent $684.

Consumers are replacing laptops less often than other sensitive and expensive electronics.

Smart-home hubs, the software or hardware that connects devices on a home automation network allowing communication between smart home devices, are the most cost-efficient purchases consumers make. On average, smart hubs stay in the home between four and five years, and the cost of operation is less than $40 per year.

What’s the Point?

Generation Z, Millennials, Generation X, and Baby Boomers purchase costly, sensitive electronics, and upgrade less often, but why? Assumingly, they make these choices to stretch their investment dollar a little further.

Laptops, smartphones, tablets, game consoles, televisions, and other sensitive electronics are costly to replace. Of course, consumers want them to last as long as possible so adding protection makes sense.

The Electronics Surge ProtectionSM program offered by FPL Home is a simple way to replace sensitive electronics if a power surge invades your home and cause damage to your laptop, television, game console, or cell phone. A power surge could even destroy the device.

ESP provides up to $5,000 per year for reimbursement for repairs or replacements of covered electronics damaged by a power surge. The cost of Electronics Surge Protection is affordable and paying for coverage is convenient. The monthly fee plus tax is added to the customer’s Florida Power & Light Company (FPL) bill.

Adding the Electronics Surge Protection program is a wise decision for consumers wishing to save on replacement costs, regardless of generation. Would you like to learn more?

Call 833-437-5466 for more information or to enroll.

FPL Home, is an unregulated subsidiary of Florida Power & Light Company (FPL). The Electronics Surge Protection program is offered and administered by FPL Home, and not FPL, and is provided by United Service Protection, Inc.


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